Top 5 Women Owned Brands

At Salty Cali, we are proud to be a women owned brand. From the very beginning, our company has been led by an incredible team of women who design, create, and build with intention. Every piece we make reflects the spirit of the women behind it. Supporting other women owned businesses is something we have always done and always will. It is in our DNA.

Whether we are partnering with other brands, collaborating with content creators, or simply sharing what inspires us, we love celebrating powerful women and the companies they have built.

A Quick Look Back at Women Owned Brands

Women have been building businesses for centuries. From artists and craftspeople to leaders in beauty, wellness, and technology, women have shaped entire industries. But it is only in recent decades that women owned brands have begun receiving the spotlight they deserve.

Today, women are launching everything from interior design studios to gluten free snack brands to care brand startups. Whether they are solving personal pain points or shaking up big industries, women are rewriting the rules. And they are doing it on their own terms.

Our Favorites

There are plenty of big-name women owned companies out there. But these are the ones we keep coming back to. They inspire us with their story, their products, and their impact.

Spanx — Founded by Sara Blakely

Industry: Fashion and Shapewear

Sara Blakely built Spanx from the ground up, starting with a single pair of pantyhose she cut the feet off of to make smoother lines under white pants. That one small idea grew into a billion-dollar empire. She stayed true to her vision, maintained ownership, and continues to give back in a big way. Spanx is a staple for many women because it was built by one who saw a need and filled it fearlessly.

The Honest Company — Founded by Jessica Alba

Industry: Consumer Goods and Clean Living

Honest was born from Jessica Alba’s frustration with trying to find clean products for her family. The company has grown into a trusted name in baby care, skin care, and home cleaning essentials. The emphasis on transparency, safety, and wellness has made Honest a leader among women owned brands. It is not just a product line — it is a lifestyle rooted in intention.

Glossier — Founded by Emily Weiss

Industry: Beauty and Skin Care

What began as a beauty blog turned into one of the most influential beauty brands of the decade. Glossier connects deeply with its customers by focusing on simplicity, self-expression, and community. Their skin care and makeup lines are known for clean design, minimal fuss, and high performance. Emily Weiss proved that listening to your audience and building with them leads to something beautiful.

Bumble — Founded by Whitney Wolfe Herd

Industry: Technology and Dating

Bumble changed the dating game by putting the power in women’s hands. Whitney Wolfe Herd built the platform with the idea that women should feel safe and confident making the first move. She became the youngest woman to take a company public and continues to lead with bold energy. We love what Bumble stands for — connection, choice, and confidence.

Outdoor Voices — Founded by Tyler Haney

Industry: Athletic Wear and Movement

Outdoor Voices invites everyone to get moving in a way that feels good. The brand promotes an active lifestyle that is about joy, not pressure. Their clothing is designed for comfort, performance, and style. As outdoor lovers ourselves, we admire how this women founded company made space in the athletic wear world for real bodies and real movement.

Special Mention — Salty Cali

Industry: Jewelry

Salty Cali began in 2014 when friends Miri and Leslie took a $50 trip to the gem fair and followed a feeling. They started selling their pieces locally, and when Leslie brought a few to the surf shop where she worked, they sold out in a day. That moment launched a journey built on friendship, simplicity, and sun soaked California style.

Today, we continue to create pieces inspired by the coast and designed for everyday life. From sterling silver to waterproof gold, our jewelry is made to keep up with your life — whether you are traveling, surfing, hiking, or simply living in your favorite look.

A Note to Other Women Owned Businesses

If you are reading this and you run your own company, we want to hear from you. Whether you are building a beauty brand, designing hair care products, running a content studio in New York City, or growing a wellness line, we would love to connect. We are always open to product collaborations, content shoots, giveaways, or even just sharing ideas.

If you are a content creator or athlete looking to partner with a women owned brand that truly gets it, fill out our form. Our team would love to get jewelry in your hands and help you share your story. And if you are passionate about sales, marketing, photography, or something we have not thought of yet, reach out. We are always hiring and always expanding our team with bold, creative women.

We are proud to stand among so many bold, creative, and inspiring women owned brands — and we are always looking for more ways to lift each other up.

If you are doing something amazing, we want to know about it.

Let’s build together.